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‘I Could Be’ Campaign – Ireland
March 21, 2019
“I Could Be” is about supporting a brighter future for people with Down syndrome.
The campaign aims to promote the message that while people with Down syndrome need additional supports, they have innate potential, skills, talents and unique perspectives to bring to society and to a chosen profession.
The campaign features 18 children with Down syndrome aged between 6 and 16. We have created life sized images of the children each holding a sign which contains an “I Could Be” message e.g. I Could Be a TV Presenter / Chef / Stylist / Model / Artist and more.
The children’s images will be displayed in various locations, relevant to their professions, around Dublin city centre to celebrate World Down Syndrome Day (21st March).
We are asking the public to help us spread this positive #ICouldBe message by taking a photo of the images and sharing on social media.
A word about The Down Syndrome Centre
The Down Syndrome Centre provides services and supports to enable children with Down syndrome to have the same opportunities in life as their peers, to feel included in society and to reach their full potential.